Instituto Superior da Maia
Instituto Superior da Maia  >  Courses  >  1st-cycle courses  >  
Public Relations

 

STUDY PLAN 

 

YEAR ONE

Modules

ECTS

Public Relations I

8

Foreign Language (English or French)

4

Business Organisation and Management

5

Linguistic Studies I

4

Introduction to Computer Science

4

Introduction to Social Sciences

5

Social Research Methods and Techniques

4

Introduction to Economics

5

Introduction to Psychology

5

Public Relations II

8

Foreign Language II  (English or French) 

4

Linguistic Studies II 

4

 

  

 

YEAR TWO

Modules

ECTS

Public Relations and Protocol Techniques

7

Foreign Language III (English or French)

4

Marketing and Advertising I

5

Literary Studies I

5

Applied Statistics I

5

Communication Law

4

Ethics in Public Relations

7

Europe and the International Community

4

Human Resource Management

4

Applied Statistics II

6

Public Relations IV

7

Foreign Language IV (English or French)

4

Literary Studies II

5

 

 

 

YEAR THREE

Modules

ECTS

Crisis Public Relations - Lobbying

7

Social Psychology I

5

Communication Theory I

5

Contemporary Political Theories and Social Communication I

4

History of Communication

4

Marketing and Advertising II

5

Communication Theory II

5

System Analysis and Effectiveness of Communication 

4

Social Psychology II

5

Ethics and Deontology

5

Contemporary Political Theories and Social Communication II

4

Internship

7